Loved this fundraiser! Most breast cancer organizations focus on research and a cure. What makes the after BREAST CANCER (ABC) organization unique is its focus on assisting women surviving the disease, those who don't have insurance, and those who can't have their basic needs met following a mastectomy. In recognition of October's Breast Cancer, Awareness Month was the 3rd Annual Pink Diamond Fundraising Gala which benefitted this incredible initiative. Congratulations to bra fitter and owner of Premier Jour Fine Lingerie, Alicia Vianga, who founded ABC after identifying serious gaps in the health care system upon her review of the official Bra and Breast Prosthesis Guide for a major Toronto hospital.
ABC objectives include:
1. To provide women who have limited financial resources with a bra, camisole, and breast prosthesis at NO cost to them after breast removal surgery (mastectomy).
2. To identify underserved areas in breast cancer survivorship that lack resources and provide evidence-based information that can facilitate informed decision-making on issues related to breast cancer survivorship.
3. To provide resources that contribute to a woman’s Quality of Life (QOL) after breast cancer.